In a convivial atmosphere, complete with brass bands and good humor, Parisians gather in the streets to have fun and raise awareness about the proliferation of electronic adverstising in the subways. A new citizen movement is spreading throughout France: anyone can join the ranks of "Les Reposeurs" [Redecorators], a group of protesters armed with kraft paper, markers, and whiteboard paint to write anti-advertising messages on posters and billboards.

At the Eco Habitat salon, Olivier Brunet from the "Terres Cuites de Courboissy" (Courboissy Terracotta) tile factory explains how they make floor tiles that are both eco-friendly and pleasing to the eye. One of their clients even had his floor tiles made to look three dimensional!